TheLastSeat - Install Pixel from Meta in an event

Install Meta pixel in an event

Install Meta pixel in an event



1 - If you don't have a Facebook business manager account, you can create one using the link https://business.facebook.com/overview


2 - Once the account is created, access Datasets in the side menu



3 - Click Add to create your first dataset



4 - Choose a name for your dataset



5 - Choose the option “Goal Pixel Only” and click Next



6 - Choose the option “Install code manually”



7 - After the code is generated, click on “Copy the code”



8 - Open a notepad or other file where you can paste the text



9 - Paste the text you copied (ctrl + v). You will have a result similar to the following image. From this text you must remove the key for your pixel as highlighted in the image.
In this case 1635297640378387

(This number is the key that you must paste on our website)



10 - Don't forget to finalize the pixel configuration on the Meta business page. Click Continue



11 - And then click Done



12 - Your pixel is created correctly if you see a page similar to this one



13 - On our website while editing your event, click on Tracking



14 - Insert the key that you copied from the notepad and we will insert the entire code on the purchase pages of your event.


15 - Click on Save and that’s it!



Congratulations! Meta Pixel setup has been completed successfully. This is an important step towards maximizing the success of your events. We recommend you explore more about how Pixel can provide you with valuable insights, optimize your campaigns, and improve your audience segmentation. The more you know about Meta Pixel, the more you will be able to take advantage of its features.


Good events!


Team TheLastSeat




TheLastSeat. Cascais, Portugal

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